Marketing

Acquisition channels, referral program, messaging, and segments

Showing data for Last 30 days

Total Signups

Activation Rate

Top Channel

Referral Conversion

Messages Sent

Messaging Cost (₦)

Acquisition & Channels

Signup sources, campaigns, conversion funnels

Referral Program

Referrer leaderboard, rewards, and retention comparison

Messaging

WhatsApp, SMS, and push — sent volume, cost per channel, and message log

Segments

Group customers by behavior and lifecycle stage