Triggers

Automated rules that fire messages or interventions when vendors match a condition

Showing data for Last 30 days

How triggers work

The trigger engine runs every 15 minutes and evaluates each active trigger against all vendor profiles. When a vendor matches the condition and is not on cooldown, the action fires automatically.

send_whatsapp

Sends a WhatsApp template message via Meta. Costs ₦80/message.

send_email

Sends a transactional email via Brevo. ₦0/message — covered by subscription.

send_sms

Sends an SMS via Termii. Costs ₦6/message.

create_intervention

Opens a manual ops intervention for a team member to follow up. No cost.

webhook

POSTs trigger context to an external URL.

Total Messages

All messages fired by triggers across all channels in the period

Total Cost

WhatsApp + SMS only — email is ₦0/message (subscription-billed)

WhatsApp

₦80 per template message via Meta

SMS

₦6 per segment via Termii

Email

₦0/msg

Covered by Zoho Campaigns / Brevo subscription. See Messaging → Platform Subscriptions.

Automation Triggers