Triggers

Automated rules that fire messages or interventions when vendors match a condition

Showing data for Last 30 days

Total Messages

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All messages fired by triggers across all channels in the period

Total Cost

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WhatsApp + SMS only — email is ₦0/message (subscription-billed)

WhatsApp

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₦80 per template message via Meta

SMS

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₦6 per segment via Termii

Email

₦0/msg

Covered by Zoho Campaigns / Brevo subscription. See Messaging → Platform Subscriptions.

Automated rules that fire messages or interventions when vendors match a condition.

How cadences work

The trigger engine runs every 15 minutes and evaluates each active cadence against all vendor profiles. When a vendor matches the condition and is not on cooldown, the action fires automatically.

send_whatsapp

Sends a WhatsApp template message via Meta. Costs ₦80/message.

send_email

Sends a transactional email via Brevo. ₦0/message — covered by subscription.

send_sms

Sends an SMS via Termii. Costs ₦6/message.

create_intervention

Opens a manual ops intervention for a team member to follow up. No cost.

webhook

POSTs trigger context to an external URL.

Cadences